Journal article
Value co-creation for FM Innovation: Is it possible, and, if yes, how?
Department of Management Engineering, Technical University of Denmark1
Management Science, Department of Management Engineering, Technical University of Denmark2
Implementation and Performance Management, Management Science, Department of Management Engineering, Technical University of Denmark3
No matter the industry, co-creation of value is a hot topic. Marketing specialists swear by it; manufacturers and service providers try to integrate it in their innovation practices; researchers study it. But what is value co-creation, and how does it apply to FM?
Language: | English |
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Year: | 2017 |
Pages: | 32-36 |
ISSN: | 19931980 |
Types: | Journal article |
ORCIDs: | Nardelli, Giulia |